Thomas P. Ivanyi | Blogger

Experienced entrepreneur Thomas P. Ivanyi brings over three decades of commercial banking experience to iTvTrax, a television audience statistics company in New York. Thomas P. Ivanyi also has several years of market research experience on television audience viewership behavior patterns, which he used to develop a patented technology system for iTvTrax that tracks television audience behavior, e-commerce, and Interest access. The iTvTrax system focuses on updating television audience measurement tools and enables the firm to keep pace with the technological advancements of the 21st century such as digitalization and the availability of new delivery forms. Designed to harness the potential of digitalization in today’s television audience measurement industry, the system measures data from all programming delivery forms, including cable, fiber optic systems, satellite, and broadcast. Furthermore, the updated technology’s ability to track patterns on multiple data streams allows for ...

Recreationally, Thomas P. Ivanyi enjoys traveling to new destinations around the world with his wife, Ellin. When traveling, Thomas P. Ivanyi strives to learn about cultures of the countries he visits. Having just returned form 3 weeks in Asia visiting Hong, Kong, Taiwan, China and Japan . Each country have both similarities on politeness and differences on behavior when in public be it a restaurant, hotel or recreational location. Respecting privacy is essential as are differences in accepted behavior. When in certain cities in China the car making a turn has priority over the pedestrian crossing the street with the light. In Japan making noise while eating noodles is a sign of appreciation for the good food. Thus it is important to be mindful that American practices are not only ones that apply. Another more commonly understood difference is driving: both Hong Kong and Japan follow the British driving on the right versus the left side as in continental Europe and...